Abstract

A Non-Fungible Token (NFT) is a combination of a digital object and its blockchain-based certificate that promise to solve problems of authentic- ity and traceability of digital objects. Focusing on art domain, this study ex- plores the operations and implications of NFT-based digital artwork markets through the viewpoint of artists and collectors. The first data were collected in 2021 from various insiders in the NFT community: the interviewees working and earning in this market segment are the most suitable profiles to delineate the structure of these activities; their responses were analyzed against the theo- retical framework that includes the notions of digital objects and blockchain technology, outlining NFT properties. The results were consistent, showing that blockchain technology can overcome the limitations of digital objects while opening up new challenges and possible risks.

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