Abstract

The aim of the poster is to explore consumer behaviour in the use of modern technologies in the context of the implementation of the principles of a circular economy. The study adopts a hypothesis: the development of a circular economy is supported by the availability of digital e-commerce platforms. The article presents the results of two original surveys conducted between 2020 and 2023 using the CAWI method on nationally representative samples: N= 1115 (2020), 1147 (2023). Respondents were asked min whether they use apps, online auctions and classifieds websites when getting rid of unnecessary products Both in 2020 and 2023, the group of users selling on classifieds websites was around 80%, with online auctions falling in popularity by 11% and using mobile apps by 7%. However, these are the three most popular ways of selling. Traditional ways of selling are also seeing declines in interest and are chosen by far fewer sellers. Traditional sales at a consignment or pawn shop are chosen by around 10% of those surveyed (down 4%), at fairs by 6% (down 2%) and at a stock exchange by around 4% (down 1%).

Recommended Citation

Ostrowska, I. (2025). The Importance of Accessible Re-commerce Applications and Websites in Implementing the Circular EconomyIn I. Luković, S. Bjeladinović, B. Delibašić, D. Barać, N. Iivari, E. Insfran, M. Lang, H. Linger, & C. Schneider (Eds.), Empowering the Interdisciplinary Role of ISD in Addressing Contemporary Issues in Digital Transformation: How Data Science and Generative AI Contributes to ISD (ISD2025 Proceedings). Belgrade, Serbia: University of Gdańsk, Department of Business Informatics & University of Belgrade, Faculty of Organizational Sciences. ISBN: 978-83-972632-1-5. https://doi.org/10.62036/ISD.2025.117

Paper Type

Poster

DOI

10.62036/ISD.2025.117

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The Importance of Accessible Re-commerce Applications and Websites in Implementing the Circular Economy

The aim of the poster is to explore consumer behaviour in the use of modern technologies in the context of the implementation of the principles of a circular economy. The study adopts a hypothesis: the development of a circular economy is supported by the availability of digital e-commerce platforms. The article presents the results of two original surveys conducted between 2020 and 2023 using the CAWI method on nationally representative samples: N= 1115 (2020), 1147 (2023). Respondents were asked min whether they use apps, online auctions and classifieds websites when getting rid of unnecessary products Both in 2020 and 2023, the group of users selling on classifieds websites was around 80%, with online auctions falling in popularity by 11% and using mobile apps by 7%. However, these are the three most popular ways of selling. Traditional ways of selling are also seeing declines in interest and are chosen by far fewer sellers. Traditional sales at a consignment or pawn shop are chosen by around 10% of those surveyed (down 4%), at fairs by 6% (down 2%) and at a stock exchange by around 4% (down 1%).