Description
Innovative Service Behavior (ISB) and its influence on customer responses was examined in a laboratory study with 132 participants at the service encounter comparing human-robot interactions with human-human interactions. Using a 2 x 2 experimental design
Recommended Citation
Stock, Ruth Maria and Merkle, Moritz, "Customer Responses to Robotic Innovative Behavior Cues During the Service Encounter" (2018). ICIS 2018 Proceedings. 2.
https://aisel.aisnet.org/icis2018/hcri/Presentations/2
Customer Responses to Robotic Innovative Behavior Cues During the Service Encounter
Innovative Service Behavior (ISB) and its influence on customer responses was examined in a laboratory study with 132 participants at the service encounter comparing human-robot interactions with human-human interactions. Using a 2 x 2 experimental design