Communications of the Association for Information Systems


Whether we want it or not, information systems and technologies always have an effect on our behavior. Moreover, there are situations in which the goal of an information system is to influence end-users’ behaviors. This special section of Communications of the AIS is devoted to persuasive technology, i.e., interactive computing systems designed to change people’s attitudes or behaviors. The guest editorial introduces the topic to CAIS readers and provides both conceptual tools for obtaining a deeper understanding about persuasive technology and practical applications to demonstrate its potential for research and development in the future.