A Tripartite View on Performance Matrices of Live Commerce

Authors

Ruihao Li, School of Economics and Management, University of Science and Technology Beijing, Beijing, China
Qian Wang, School of Economics and Management, University of Science and Technology Beijing, Beijing, China
Xinlin Yao, Naikai UniversityFollow
Xixi Li, School of Economics and Management, University of Science and Technology Beijing, Beijing, China
Xiangbin Yan, School of Economics and Management, University of Science and Technology Beijing, Beijing, China

Recommended Citation

Li, Ruihao; Wang, Qian; Yao, Xinlin; Li, Xixi; and Yan, Xiangbin, "A Tripartite View on Performance Matrices of Live Commerce" (2023). WHICEB 2023 Proceedings. 9.
https://aisel.aisnet.org/whiceb2023/9