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Pacific Asia Journal of the Association for Information Systems

Most Popular Papers *

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The Impact of TikTok UGC Videos on Online Purchase Intention: Mediating Role of Cognitive States
Nguyen Hue Minh, Liu Sy Hai, Nguyen Anh Phi, Le Bui Thao Duyen, and Le Thi Quynh Giang

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Understanding Organizations’ Artificial Intelligence Journey: A Qualitative Approach
Jayanthi Radhakrishnan, Sumeet Gupta, and Sanjeev Prashar

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Achieving Performance and Reliability in Predicting the Marketing Price of Bitcoins through Blockchain Technology
Arshi Naim, Shad Ahmad Khan, Arshiya Mohammed, Asfiya Sabahath, and Praveen Kumar Malik

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Beyond Digital Data and Information Technology: Conceptualizing Data-Driven Culture
Eduard Anton, Thuy Duong Oesterreich, Markus Aptyka, and Frank Teuteberg

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A Capability Maturity Model for Developing and Improving Advanced Data Analytics Capabilities
Ginger Korsten, Banu Aysolmaz, Baris Ozkan, and Oktay Turetken

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Customers’ Continued Adoption of Mobile Apps and Their Satisfaction with Restaurants: The Case of McDonald’s
Lin Li, Young Ho Song, Moataz Soliman, Kyung Young Lee, Sung-Byung Yang, and Minwoo Lee

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An Event Study Approach to Analyze the Confounding Nature of Bitcoin on Blockchain Disclosures
Venu Bhaskar Puthineedi, Prajwal Eachempati, Ashish Kumar Jha, and Praveen Ranjan Srivastava

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An Updated Framework of Factors Enabling Digital Transformation
David Rueckel, Manuel Mühlburger, and Stefan Koch

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Artificial Intelligence and Sustainability: A Bibliometric Analysis and Future Research Directions
Natalia Bracarense, Ransome Epie Bawack, Samuel Fosso Wamba, and Kevin Daniel André Carillo

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How to Create Personas: Three Persona Creation Methodologies with Implications for Practical Employment
Bernard J. Jansen, Soon-Gyo Jung, Lene Nielsen, Kathleen W. Guan, and Joni Salminen

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» Updated as of 03/04/25.