PACIS 2022 Proceedings
Paper Number
1558
Abstract
The adoption of mobile financial services (MFS) has been significantly on the increase. However, there has been scant research investigating its impact on improving users’ lives and well-being. We argue that the consequences of well-being are particularly relevant in the financial service context, as they often profoundly impact individuals, their families, and society. To analyze the well-being consequences in digitalized financial services, this study takes a theoretical lens from value co-creation as it is a process by which users look to improve their well-being via the interactions they have with other actors. For this research, a case study was conducted involving an MFS in Taiwan named Enrich (a pseudonym). This study is work-in-progress. The preliminary research findings have revealed three types of co-created value—accessibility, literacy, and immersion—strategically facilitated by a mix of human and digital technology arrangements that consequently enhanced the users’ well-being in their financial management.
Recommended Citation
Chang, Jui-Yen; Lee, Joyce; and Shang, Shari S. C., "Mobile Financial Services for Improving User Well-Being: A Value Co-Creation Perspective" (2022). PACIS 2022 Proceedings. 144.
https://aisel.aisnet.org/pacis2022/144
When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.
Comments
Paper Number 1558