The field of information systems (IS) is facing a dilemma-a decline in the number of students majoring in IS at a time when demand for IS graduates is increasing. There is therefore a need to determine ways to encourage freshmen and sophomores to consider IS as a potential major. The current research project utilized the Theory of Reasoned Action (TRA) to determine what factors influence undergraduate business students to consider a major in IS. The results from a sample of 169 undergraduates on a number of variables are reported. TRA was found to be valid in this context, and several useful recommendations are made in terms of what can be done to encourage students to select a major in IS at the undergraduate level.
Trower, Jonathan K.; Willis, G. W. K.; and Dorsett, Dovalee
"An Evaluation of Factors Influencing Intentions to Major in Information Systems,"
Journal of Information Systems Education: Vol. 6
Available at: https://aisel.aisnet.org/jise/vol6/iss4/6