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Paper Number

1485

Paper Type

Completed

Description

Strategic Agility allows organizations to rapidly respond to market movements and integrate these opportunities into their organization. Open Strategy, utilizing frameworks such as Objectives and Key Results, increases Strategic Agility by enhancing transparency and inclusiveness in strategy development and execution. However, leaders lack effective digital tools to rapidly align organizations at scale and track progress, especially when creating Strategic Agility. To address this, Enterprise Strategy SaaS Platforms (Strategy SaaS), a new breed of strategy software, is being developed to facilitate Digital-Enabled Strategic Agility (DESA). This research explores the enablers of Strategy SaaS adoption and its impact on DESA through two manufacturing cases using Integrated Affordance Theory. Results indicate Strategy SaaS enables organizations to sense, decide, coordinate, and act on their Open Strategy initiatives more effectively. However, it also requires additional enablers due to the business-led nature of implementation. The research contributes a tangible action plan for leaders to increase DESA.

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Dec 11th, 12:00 AM

Improving Digital-Enabled Strategic Agility with Enterprise Strategy SaaS Platform Affordances: A Manufacturing Perspective

Strategic Agility allows organizations to rapidly respond to market movements and integrate these opportunities into their organization. Open Strategy, utilizing frameworks such as Objectives and Key Results, increases Strategic Agility by enhancing transparency and inclusiveness in strategy development and execution. However, leaders lack effective digital tools to rapidly align organizations at scale and track progress, especially when creating Strategic Agility. To address this, Enterprise Strategy SaaS Platforms (Strategy SaaS), a new breed of strategy software, is being developed to facilitate Digital-Enabled Strategic Agility (DESA). This research explores the enablers of Strategy SaaS adoption and its impact on DESA through two manufacturing cases using Integrated Affordance Theory. Results indicate Strategy SaaS enables organizations to sense, decide, coordinate, and act on their Open Strategy initiatives more effectively. However, it also requires additional enablers due to the business-led nature of implementation. The research contributes a tangible action plan for leaders to increase DESA.

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