Description
In a nonownership business model (NOBM), a company maintains product ownership and sells only product performance to its customers. While NOBMs are not an entirely new phenomenon, the digital technologies”such as the Industrial Internet of Things (IIoT)”t
Recommended Citation
Bock, Maximilian and Wiener, Martin, "Nonownership Business Models in the Manufacturing Industry: The Role of Uncertainty and the Industrial Internet of Things" (2018). ICIS 2018 Proceedings. 6.
https://aisel.aisnet.org/icis2018/service/Presentations/6
Nonownership Business Models in the Manufacturing Industry: The Role of Uncertainty and the Industrial Internet of Things
In a nonownership business model (NOBM), a company maintains product ownership and sells only product performance to its customers. While NOBMs are not an entirely new phenomenon, the digital technologies”such as the Industrial Internet of Things (IIoT)”t