Digital Innovation and Entrepreneurship (SIG DITE)
Loading...
Paper Type
ERF
Paper Number
1623
Description
Sharing economy has grown dramatically and created many new business models these days. As one type of sharing economy, bike sharing has experienced the exponential growth within short time. With keen competitions, many bike-sharing startups face the challenges in service delivery and profit generation. This study attempts to understand the development of these start-ups by examining how three entrepreneurship processes (i.e., bricolage, effectuation, and causation processes) take places when they address various internal and external challenges. We conducted a case study in a bike sharing company in China and collected qualitative data using semi-structured interviews. The preliminary findings suggest three entrepreneurship processes occurred and shaped the strategies and operations of the company. We expect the findings can contribute to digital innovation and sharing economy literature.
Recommended Citation
Yao, Yurong and Xu, Peng, "Entrepreneurship Processes in a Bike Sharing Startup" (2021). AMCIS 2021 Proceedings. 7.
https://aisel.aisnet.org/amcis2021/sig_dite/sig_dite/7
Entrepreneurship Processes in a Bike Sharing Startup
Sharing economy has grown dramatically and created many new business models these days. As one type of sharing economy, bike sharing has experienced the exponential growth within short time. With keen competitions, many bike-sharing startups face the challenges in service delivery and profit generation. This study attempts to understand the development of these start-ups by examining how three entrepreneurship processes (i.e., bricolage, effectuation, and causation processes) take places when they address various internal and external challenges. We conducted a case study in a bike sharing company in China and collected qualitative data using semi-structured interviews. The preliminary findings suggest three entrepreneurship processes occurred and shaped the strategies and operations of the company. We expect the findings can contribute to digital innovation and sharing economy literature.
When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.