Track 7: Digital Business Models & Entrepreneurship

Adapt or Die! - A Board Game to Support Dynamic Business Model Creation in Digital Darwinism

Ricarda Schlimbach, TU Braunschweig, Chair of Information Systems, Germany
Susanne Robra-Bissantz, TU Braunschweig, Chair of Information Systems, Germany

12:00 AM

Demystifying Industrial Internet of Things start-ups – A multi-layer taxonomy

Claudius M. Jonas, FIM Research Center, University of Bayreuth, Germany;Project Group Business & Information Systems Engineering of the Fraunhofer FIT, Bayreuth, Germany
AnnaMaria Oberländer, FIM Research Center, University of Bayreuth, Germany;Project Group Business & Information Systems Engineering of the Fraunhofer FIT, Bayreuth, Germany
Kevin Schmitt, University of Bayreuth, Germany
Simon Wethmar, FIM Research Center, University of Bayreuth, Germany;Project Group Business & Information Systems Engineering of the Fraunhofer FIT, Bayreuth, Germany

12:00 AM

Show me the Money: How to monetize data in data-driven business models?

Robert Woroch, University of Duisburg-Essen, Germany
Gero Strobel, University of Duisburg-Essen, Germany

12:00 AM

The Impact of Signaling Commitment to Ethical AI on Organizational Attractiveness

Sünje Clausen, University of Duisburg-Essen, Faculty of Engineering, Duisburg, Germany
Felix Brünker, University of Duisburg-Essen, Faculty of Engineering, Duisburg, Germany
Anna-Katharina Jung, University of Duisburg-Essen, Faculty of Engineering, Duisburg, Germany
Stefan Stieglitz, University of Duisburg-Essen, Faculty of Engineering, Duisburg, Germany

12:00 AM

Towards Business Model Tools for SMEs – Knowledge Boundaries in Business Model Innovation Projects

Torsten Gollhardt, European Research Center for Information Systems, Germany

12:00 AM

Understanding Car Data Monetization: A Taxonomy of Data-Driven Business Models in the Connected Car Domain

Felix Sterk, Karlsruhe Institute of Technology, Germany
Christian Peukert, Karlsruhe Institute of Technology, Germany
Fabian Hunke, Karlsruhe Institute of Technology, Germany
Christof Weinhardt, Karlsruhe Institute of Technology, Germany

12:00 AM