The influence of the similarity of digital transformation orientation between enterprises and large customers on customer dependence

Authors

Jiang Wu, Wuhan University, 430072, ChinaFollow
Yunxu Wang, Wuhan University, 430072, ChinaFollow

Recommended Citation

Wu, Jiang and Wang, Yunxu, "The influence of the similarity of digital transformation orientation between enterprises and large customers on customer dependence" (2024). WHICEB 2024 Proceedings. 83.
https://aisel.aisnet.org/whiceb2024/83