Timing Strategies in Introducing Digital Sensory Technologies for Online Retailers

Authors

Zhenglong Zhou, School of Information Management, Central China Normal University, Wuhan 430079, China
Fengying Hu, Business School, Hubei University, Wuhan 430062, ChinaFollow
Xiaonan Chen, School of Information Management, Central China Normal University, Wuhan 430079, China

Recommended Citation

Zhou, Zhenglong; Hu, Fengying; and Chen, Xiaonan, "Timing Strategies in Introducing Digital Sensory Technologies for Online Retailers" (2024). WHICEB 2024 Proceedings. 13.
https://aisel.aisnet.org/whiceb2024/13