Abstract

Companies hold particular interest in group generative interactions - the conception of novel ideas and solutions through group exchanges. They are a root-cause of innovation and thus are important to companies’ survival. Enterprise Social Media (ESM) offer a unique opportunity to study generative group interactions, due to the transparent nature of activities on these platforms. In this research-in-progress paper, we conduct a preliminary analysis to develop a method that could identify the instances of ESM-based generative group interactions, where we focus on distinguishing generative versus non- generative group interactions. To do this, we used the text from all group interactions from an ESM platform of a multinational organization. We implemented machine learning models to learn and classify the text as generative or non-generative. As a result, we produced the top important term features from the best performing model. These features will help us understand the nature of discussions that occur in these interactions in future studies.

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