Abstract
This study theoretically examines and empirically tests factors expected to affect the individual's knowledge sharing behavior. Results from the field survey of 154 employees in 27 organizations over 16 industries show that expected associations affect the attitude toward knowledge sharing and the fairness of the organization affects the subjective norm to share knowledge. As expected, the attitude and the subjective norm are positively related to the knowledge sharing intention and, finally, to the actual knowledge sharing behavior. Rewards and information technology, believed by many as the most important motivating factors for knowledge sharing are found to play the facilitating role in the individual's knowledge sharing.
Recommended Citation
Bock, Gee Woo and Kim, Young-Gul, "Determinants of the Individual's Knowledge Sharing Behavior: The Theory of Reasoned Action Perspective" (2002). PACIS 2002 Proceedings. 57.
https://aisel.aisnet.org/pacis2002/57