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MIS Quarterly Executive

Abstract

Original equipment manufacturers (OEMs) face the challenge of building the capabilities to effectively harness the digital data streams flowing from their digitized industrial products to create innovative data-driven services. Based on insights from the digitization journeys of thyssenkrupp and SIEMENS, we provide a capability framework and actions that will guide OEMs as they progress through a stepwise evolution of six strategic service stages.Click here for podcast summary (mp3)Click here for free 2-page executive summary (pdf)Click here for free presentation slides (pptx)

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