Abstract

This article presents a business model of a smart apiculture ecosystem. The domain of apiculture is considered to have a crucial impact on other branches of agriculture. The aim of the research is to provide a business model for a specific smart environment. This model is developed through a structured analysis of existing apiculture solutions, focusing on their technological components, value propositions, and target user segments. A comparative analysis is conducted using the Lean Canvas methodology to identify common strengths and shortcomings. Based on the findings, a new business model is proposed that integrates solar-powered hives, sensor-based monitoring, and real-time data analytics. The model is designed to support both professional and hobbyist beekeepers, as well as educational and research institutions, contributing to the broader adoption of smart agriculture technologies.

Recommended Citation

Joksimović, A., Lukovac, P., Simić, M. & Košević, S. (2025). Smart Apiculture Business ModelIn I. Luković, S. Bjeladinović, B. Delibašić, D. Barać, N. Iivari, E. Insfran, M. Lang, H. Linger, & C. Schneider (Eds.), Empowering the Interdisciplinary Role of ISD in Addressing Contemporary Issues in Digital Transformation: How Data Science and Generative AI Contributes to ISD (ISD2025 Proceedings). Belgrade, Serbia: University of Gdańsk, Department of Business Informatics & University of Belgrade, Faculty of Organizational Sciences. ISBN: 978-83-972632-1-5. https://doi.org/10.62036/ISD.2025.155

Paper Type

Poster

DOI

10.62036/ISD.2025.155

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Smart Apiculture Business Model

This article presents a business model of a smart apiculture ecosystem. The domain of apiculture is considered to have a crucial impact on other branches of agriculture. The aim of the research is to provide a business model for a specific smart environment. This model is developed through a structured analysis of existing apiculture solutions, focusing on their technological components, value propositions, and target user segments. A comparative analysis is conducted using the Lean Canvas methodology to identify common strengths and shortcomings. Based on the findings, a new business model is proposed that integrates solar-powered hives, sensor-based monitoring, and real-time data analytics. The model is designed to support both professional and hobbyist beekeepers, as well as educational and research institutions, contributing to the broader adoption of smart agriculture technologies.