Loading...
Media is loading
Paper Number
2200
Paper Type
Short
Recommended Citation
Cao, Cong and Yang, Haipeng, "Explore How Factors that Contribute to Online Review Helpfulness in Automotive Marketing" (2022). ICIS 2022 Proceedings. 13.
https://aisel.aisnet.org/icis2022/digital_commerce/digital_commerce/13
COinS
Dec 12th, 12:00 AM
Explore How Factors that Contribute to Online Review Helpfulness in Automotive Marketing
When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.
Comments
21-Digital