IS Implementation & Adoption
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Paper Number
1206
Paper Type
Completed
Description
The logistics market is facing considerable changes driven by digitalization and the continuously growing e-commerce sector. This has prompted logistics companies to search for innovative solutions that complement the dominant forms of last-mile parcel delivery. Specifically, new drone-based delivery technologies have reached a late development stage and offer advantages over the current truck delivery such as lower emissions and faster services. However, research on drone delivery adoption by end consumers is still in its infancies. In response to this research void, we conducted two surveys on consumers’ drone delivery service adoption intention and related risk perceptions – one before and one during the COVID-19 pandemic. With the two studies, we find robust support for the influence of drone-related risks on technology adoption. We further unravel differences that can be attributed to COVID-19, which generally has risen the need for contactless services. We discuss implications for IS theory and management.
Recommended Citation
Schaarschmidt, Mario; Bertram, Matthias; and Knobloch, Marius, "Last mile drone delivery services: Adoption barriers before and during the COVID-19 pandemic" (2021). ICIS 2021 Proceedings. 3.
https://aisel.aisnet.org/icis2021/is_implement/is_implement/3
Last mile drone delivery services: Adoption barriers before and during the COVID-19 pandemic
The logistics market is facing considerable changes driven by digitalization and the continuously growing e-commerce sector. This has prompted logistics companies to search for innovative solutions that complement the dominant forms of last-mile parcel delivery. Specifically, new drone-based delivery technologies have reached a late development stage and offer advantages over the current truck delivery such as lower emissions and faster services. However, research on drone delivery adoption by end consumers is still in its infancies. In response to this research void, we conducted two surveys on consumers’ drone delivery service adoption intention and related risk perceptions – one before and one during the COVID-19 pandemic. With the two studies, we find robust support for the influence of drone-related risks on technology adoption. We further unravel differences that can be attributed to COVID-19, which generally has risen the need for contactless services. We discuss implications for IS theory and management.
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