Making Digital Inclusive: Blending Local and Global
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Paper Type
Complete
Paper Number
2161
Description
In the digital industries, as elsewhere, an inclusive workforce is essential to reflect the diversity of society and reach different customer groups. However, women are particularly underrepresented in the digital technology sector. Even research on digital innovation processes and outcomes lacks a gender-aware perspective. Hence, our study focuses on the inclusion of women in tech. Drawing on a gender-aware framework and applying computational topic modelling to analyze 560 threads in a professional women online network, we identify the topics that preoccupy women involved in exploring and exploiting digital innovation potentials. We find that women are more concerned with topics related to the exploitation (67%) than the exploration (33%) of digital innovation potentials, suggesting that digital innovation potentials for women remain untapped. Our findings contribute to an understanding of how gender interferes with digital innovation processes, and informs measures to support companies seeking to address the underrepresentation of women in tech.
Recommended Citation
Schmitt, Franziska; Sundermeier, Janina; Bohn, Nicolai; and Morassi Sasso, Ariane, "Spotlight on Women in Tech: Fostering an Inclusive Workforce when Exploring and Exploiting Digital Innovation Potentials" (2020). ICIS 2020 Proceedings. 6.
https://aisel.aisnet.org/icis2020/blendlocalglobal/blendlocalglobal/6
Spotlight on Women in Tech: Fostering an Inclusive Workforce when Exploring and Exploiting Digital Innovation Potentials
In the digital industries, as elsewhere, an inclusive workforce is essential to reflect the diversity of society and reach different customer groups. However, women are particularly underrepresented in the digital technology sector. Even research on digital innovation processes and outcomes lacks a gender-aware perspective. Hence, our study focuses on the inclusion of women in tech. Drawing on a gender-aware framework and applying computational topic modelling to analyze 560 threads in a professional women online network, we identify the topics that preoccupy women involved in exploring and exploiting digital innovation potentials. We find that women are more concerned with topics related to the exploitation (67%) than the exploration (33%) of digital innovation potentials, suggesting that digital innovation potentials for women remain untapped. Our findings contribute to an understanding of how gender interferes with digital innovation processes, and informs measures to support companies seeking to address the underrepresentation of women in tech.
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1-Inclusion