Beauty and Counter-signaling in Online Matching Markets: Evidence from a Randomized Field Experiment
Description
Online platforms seek to build trust among strangers, but markets that lack trust-building alternatives such as reputation mechanisms face an even bigger challenge. In such markets, simple verification mechanisms may play a more significant and strategic
Recommended Citation
Shi, Lanfei and Viswanathan, Siva, "Beauty and Counter-signaling in Online Matching Markets: Evidence from a Randomized Field Experiment" (2018). ICIS 2018 Proceedings. 8.
https://aisel.aisnet.org/icis2018/economics/Presentations/8
Beauty and Counter-signaling in Online Matching Markets: Evidence from a Randomized Field Experiment
Online platforms seek to build trust among strangers, but markets that lack trust-building alternatives such as reputation mechanisms face an even bigger challenge. In such markets, simple verification mechanisms may play a more significant and strategic