Start Date

13-12-2018 12:00 AM

Description

The goal of digital nudging, a concept based on insights from behavioural economics, is to influence decision-making in digital choice environments. Information systems scholars increasingly see digital nudging as a promising research field, as do practit

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Dec 13th, 12:00 AM

Making Digital Nudging Applicable: The Digital Nudge Design Method

The goal of digital nudging, a concept based on insights from behavioural economics, is to influence decision-making in digital choice environments. Information systems scholars increasingly see digital nudging as a promising research field, as do practit