Start Date

13-12-2018 12:00 AM

Description

The understanding of digitized, connected products as platforms for service provision requires an explicit, service-oriented perspective on the multiple interaction channels through which customers experience value from the products. Such a perspective ha

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Dec 13th, 12:00 AM

Channel Multiplicity in Digitized, Connected Products

The understanding of digitized, connected products as platforms for service provision requires an explicit, service-oriented perspective on the multiple interaction channels through which customers experience value from the products. Such a perspective ha