Paper Number
1420
Paper Type
Complete Research Paper
Abstract
Digital innovation is an important driver of competitive advantage for organizations. However, there is an imbalance in our knowledge of digital innovation perspectives, leaning towards a market-based view. This poses a problem for lower-tier actors in supply chains, like producers, that have limited customer access and are subject to cost pressures from retailers. Against this backdrop, we adopt an extended resource-based view on digital innovation and introduce the concept of resource-based digital innovation, emphasizing the potential of collaborative digital resource creation. Based on a consortium research approach in the dairy industry, we design a conceptual framework comprising five building blocks of resource-based digital innovation and evaluate the framework through a real-world demonstration in the consortium. Our findings link the existing bodies of knowledge on digital resources and digital innovation, inspire scholars to further explore the concept of resource-based digital innovation, and guide practitioners in creating digital resources.
Recommended Citation
Kranz, Tobias; Kreuzer, Thomas; Oberländer, Anna Maria; Rex, Alexander; and Ketenidis, David, "Moo-Ving the Dairy Industry — The Building Blocks of Resource-Based Digital Innovation" (2024). ECIS 2024 Proceedings. 16.
https://aisel.aisnet.org/ecis2024/track02_general/track02_general/16
Moo-Ving the Dairy Industry — The Building Blocks of Resource-Based Digital Innovation
Digital innovation is an important driver of competitive advantage for organizations. However, there is an imbalance in our knowledge of digital innovation perspectives, leaning towards a market-based view. This poses a problem for lower-tier actors in supply chains, like producers, that have limited customer access and are subject to cost pressures from retailers. Against this backdrop, we adopt an extended resource-based view on digital innovation and introduce the concept of resource-based digital innovation, emphasizing the potential of collaborative digital resource creation. Based on a consortium research approach in the dairy industry, we design a conceptual framework comprising five building blocks of resource-based digital innovation and evaluate the framework through a real-world demonstration in the consortium. Our findings link the existing bodies of knowledge on digital resources and digital innovation, inspire scholars to further explore the concept of resource-based digital innovation, and guide practitioners in creating digital resources.
When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.