Paper Number

1914

Abstract

To pave the path for sustainable mobility, Information Systems are a promising tool to encourage users to adopt more sustainable mobility behavior. In this study, we investigate how potential demand management interventions affect the economic and environmental metrics of a multi-modal vehicle sharing operator. To this end, we narrow our focus on two important user characteristics, namely the users' flexibility and willingness to pay an additional premium for more environmentally sustainable vehicles. Our study employs a combined discrete-event and multi-agent simulation approach, which we calibrate with real-world rental data of leading free-floating vehicle sharing platforms. The results show that it is economically and ecologically disadvantageous for both the society and the fleet operator to simply increase users' mode choice flexibility. However, we clearly observe that this picture flips once users are willing to pay a surcharge to rent more environmentally sustainable vehicles.

Share

COinS
 

When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.