Paper Number

1273

Abstract

This study draws upon the existing literature to determine trust antecedences that affect learner trust perceptions when relying on web-based learning in higher education. Learner success in online education requires careful consideration of the trustworthiness of the learning environment. In practice, however, this is often neglected. We review the literature and classify web-based learning trust antecedents into four categories of institutional-based trust, system-based trust, social-based trust, and individual-based trust. We propose a model that includes a comprehensive list of learner trust antecedents, which are important for web-based learning in higher education. We also estimate the relative importance of these antecedents in explaining learner trust beliefs. Then, we conduct a survey to evaluate our research model. Our findings contribute to building a reliable and trustworthy online learning environment.

Share

COinS
 

When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.