Social Media As Management Fashion - A Discourse Perspective

Authors

Magnus Bergquist, University of Gothenburg, Gothenburg, SwedenFollow
Jan Ljungberg, University of Gothenburg, Gothenburg, SwedenFollow
Fahd Omair Zaffar, University of Gothenburg, Gothenburg, SwedenFollow
Dick Stenmark, University of Gothenburg, Gothenburg, SwedenFollow

Recommended Citation

Bergquist, Magnus; Ljungberg, Jan; Omair Zaffar, Fahd; and Stenmark, Dick, "Social Media As Management Fashion - A Discourse Perspective" (2013). ECIS 2013 Completed Research. 209.
https://aisel.aisnet.org/ecis2013_cr/209