Organization Transformation & Information Systems (SIG ORSA)
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Paper Type
ERF
Paper Number
1451
Description
The past decades have seen a strategic change of mechanical engineering companies defined as digital servitization. The results are innovative customer-oriented smart service business models that complement the product portfolio. Developing and integrating innovative smart service business models is complex and implies different adjustments that companies at times have difficulties with. Research has reacted to this by providing guidance. Especially in the early stages of the smart service business model development, numerous contributions can be found. However, there seems to be a lack of research when it comes to the market entry of smart services and, in particular, how the performance of named services can be measured. This research-in-progress contributes to the research gap by addressing the question of which indicators are currently applied in big German mechanical engineering companies to measure the market performance of their smart services.
Recommended Citation
Jaspert, David and Thoma, B. Sc. Philipp, "Performance Measurement of Smart Services in Mechanical Engineering" (2021). AMCIS 2021 Proceedings. 9.
https://aisel.aisnet.org/amcis2021/org_transform/org_transform/9
Performance Measurement of Smart Services in Mechanical Engineering
The past decades have seen a strategic change of mechanical engineering companies defined as digital servitization. The results are innovative customer-oriented smart service business models that complement the product portfolio. Developing and integrating innovative smart service business models is complex and implies different adjustments that companies at times have difficulties with. Research has reacted to this by providing guidance. Especially in the early stages of the smart service business model development, numerous contributions can be found. However, there seems to be a lack of research when it comes to the market entry of smart services and, in particular, how the performance of named services can be measured. This research-in-progress contributes to the research gap by addressing the question of which indicators are currently applied in big German mechanical engineering companies to measure the market performance of their smart services.
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