Abstract
This study examines identity theft, specifically, the mechanisms through which individuals protect themselves using credit monitoring information. As an adaptive protective response against identity theft, we conceptualize credit monitoring information as an information product. By integrating protection motivation theory with the extended parallel process model, we seek to understand how individuals either take adaptive recommended actions or maladaptive ones. A research model, hypotheses, and an experiment are described.
Recommended Citation
Ogbanufe, Obi and Pavur, Robert, "Going Through the “Emotions”: Identity Protective Responses" (2016). WISP 2016 Proceedings. 1.
https://aisel.aisnet.org/wisp2016/1