Start a Grassroots RFID Initiative! The Relevance of Communication and Showcases on the Success of RFID.

Authors

Florian Resatsch, University of the Arts BerlinFollow
Jörg Aßmann, University of the Arts BerlinFollow
Thomas Schildhauer, University of the Arts BerlinFollow
Daniel Michelis, University of St. GallenFollow

Recommended Citation

Resatsch, Florian; Aßmann, Jörg; Schildhauer, Thomas; and Michelis, Daniel, "Start a Grassroots RFID Initiative! The Relevance of Communication and Showcases on the Success of RFID." (2007). Wirtschaftsinformatik Proceedings 2007. 7.
https://aisel.aisnet.org/wi2007/7