The Impact of Public Atmosphere on Willingness to Fact-Check AI Deepfakes: An Eye-Tracking Experiment

Authors

• Runhan Shui, School of Economics and Management, Jiangsu University of Science and Technology, Zhenjiang 212100, JS, China
• Zhiying Wang, School of Economics and Management, Jiangsu University of Science and Technology, Zhenjiang 212100, JS, China

Recommended Citation

Shui, Runhan and Wang, Zhiying, "The Impact of Public Atmosphere on Willingness to Fact-Check AI Deepfakes: An Eye-Tracking Experiment" (2026). WHICEB 2026 Proceedings. 51.
https://aisel.aisnet.org/whiceb2026/51