Pricing and AI Technology Adoption Decisions in a Competitive Supply Chain Network

Authors

Jun Ma, Department of Decision Sciences, MacEwan University, Edmonton, AB, T5J 4S2, Canada
June Dong, Department of Marketing and Management, State University of New York at Oswego, Oswego, NY, 13126, USA
Yiliu Tu, Department of Mechanical and Manufacturing Engineering, University of Calgary, Calgary, AB, T2N 1N4, Canada

Recommended Citation

Ma, Jun; Dong, June; and Tu, Yiliu, "Pricing and AI Technology Adoption Decisions in a Competitive Supply Chain Network" (2025). WHICEB 2025 Proceedings. 21.
https://aisel.aisnet.org/whiceb2025/21