Fresh Food E-commerce Supply Chain Coordination Mechanism under the Background of New Retail

Authors

Xiaolin Li, Business and Tourism School, Sichuan Agricultural University, Chengdu, 611830, China
Qianwei Xiao, Business and Tourism School, Sichuan Agricultural University, Chengdu, 611830, ChinaFollow
Weichun Xue, Business and Tourism School, Sichuan Agricultural University, Chengdu, 611830, China

Recommended Citation

Li, Xiaolin; Xiao, Qianwei; and Xue, Weichun, "Fresh Food E-commerce Supply Chain Coordination Mechanism under the Background of New Retail" (2024). WHICEB 2024 Proceedings. 6.
https://aisel.aisnet.org/whiceb2024/6