How do Token Rewards Motivate User-Generated Content? Token Price Volatility and Peer Contribution Moderate the Effects of Token Rewards

Authors

Hongting Tang, Guangdong University of Technology, School of Management, Guangzhou Guangdong 510520, China
Jiachuan Yao, Guangdong University of Technology, School of Management, Guangzhou Guangdong 510520, China
Yanlin Zhang, Guangdong University of Technology, School of Management, Guangzhou Guangdong 510520, ChinaFollow

Recommended Citation

Tang, Hongting; Yao, Jiachuan; and Zhang, Yanlin, "How do Token Rewards Motivate User-Generated Content? Token Price Volatility and Peer Contribution Moderate the Effects of Token Rewards" (2024). WHICEB 2024 Proceedings. 31.
https://aisel.aisnet.org/whiceb2024/31