Understanding Consumers’ Negative Word-of-mouth Intention in the Aftermath of AI-Based Service Failure through Attribution Theory
Recommended Citation
Tan, Ruibin; Li, Yixiao; Yang, Shuiqing; Yan, Surong; and Lin, Kang, "Understanding Consumers’ Negative Word-of-mouth Intention in the Aftermath of AI-Based Service Failure through Attribution Theory" (2024). WHICEB 2024 Proceedings. 16.
https://aisel.aisnet.org/whiceb2024/16
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