Abstract
This paper applied the Protective Action Decision Model (PADM) and the Heuristic System Model (HSM) to explore the cognitive factors of the web users’ corrective health information adoption intention. The path analyses showed that both systematic processing and heuristic processing can positively affect perceived information overload and false information perception, and these two variables had mediating effects between heuristic processing and corrective health information adoption intention; Systematic processing, protection action perception, stakeholder perception and e-health literacy positively affected the corrective health information adoption intention. The fsQCA found that there were two types of configurations leading to corrective health information adoption intention. Systematic processing, stakeholder perception, perceived information overload and hazard-related attributes were important antecedents. The results of this study can be helpful to take up measures to enhance the corrective health information adoption and reduce the risks brought by infodemic.
Recommended Citation
Cao, Po and Liu, Rui, "Exploring the Cognitive Factors of Corrective Health Information Adoption Intention in Infodemic Using SEM and fsQCA" (2022). WHICEB 2022 Proceedings. 93.
https://aisel.aisnet.org/whiceb2022/93