Extending The Business Model Canvas To Include How To Reduce Personal Information Privacy Concerns And How To Build Trust

Authors

• Alex Zarifis, University of SouthamptonFollow
• Xusen Cheng, Renmin University of ChinaFollow

Recommended Citation

Zarifis, Alex and Cheng, Xusen, "Extending The Business Model Canvas To Include How To Reduce Personal Information Privacy Concerns And How To Build Trust" (2026). ECIS 2026 TREOs. 54.
https://aisel.aisnet.org/treos_ecis2026/54