How DBS Bank Pursued a Digital Business Strategy

Authors

Siew Kien Sia, Nanyang Technological UniversityFollow
Christina Soh, University of North Carolina GreensboroFollow
Peter Weill, University of North Carolina GreensboroFollow

Abstract

Business digitalization is changing the competitive landscape in many industries. Digitally savvy customers are demanding more while threats of digital disruptions from new entrants are rising. This article describes how DBS, a large Asian bank, responded to digital threats and opportunities by adopting a digital business strategy. It identifiesthe capabilities needed and provides lessons for organizations aspiring to pursue a successful digital business strategy.Click here for podcast summary (mp3)Click here for free 2-page executive summary (pdf)Click here for free presentation slides (pptx)

Recommended Citation

Sia, Siew Kien; Soh, Christina; and Weill, Peter (2016) "How DBS Bank Pursued a Digital Business Strategy," MIS Quarterly Executive: Vol. 15: Iss. 2, Article 4.
Available at: https://aisel.aisnet.org/misqe/vol15/iss2/4