Abstract

This paper focuses on the double-sided challenge of value cocreation and value capture in collaborative digital platform ecosystems. Collaborative digital platform ecosystems are characterized by shared ownership, in which a group of companies are in charge of setting the direction of the ecosystem. Based on a single-case study within the Norwegian aquaculture industry, this paper identifies factors that affect value cocreation and value capture and suggests preliminary propositions that can be empirically validated in future studies. The paper’s findings contribute to the literature on platform ecosystems, with special attention paid to value cocreation and capture in the early stages of platform ecosystems. The paper also contributes practically by providing lessons learned for managers involved in cocreating value in ecosystems.

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