Abstract

Interest in residential energy-consumption trends and potential energy-saving opportunities continues to grow significantly among researchers and policymakers. The electricity consumption for the residential sector in the United States (US) reached 39% of the country's total in 2020. Furthermore, feedback applications for household energy consumption as a trend will grow with the development of the smart grid. In this research-in-progress, we specifically aim to examine the impact of privacy concerns and environmental concerns on the attitudes of users toward electricity consumption feedback applications and the use of these applications. Specifically, based on the theory of reasoned action, we develop a theoretical model that includes hypotheses on the relationships related to privacy concerns and environmental concerns. To validate our model and hypotheses, we conducted a survey and measured participants’ beliefs, attitudes, and reported use of feedback applications. We present our data analysis and preliminary results and discuss our future steps.

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