Track Description
Over the past few years, digital and mobile commerce has been expanding at an unprecedented rate, becoming an indispensable aspect of global retail markets. Particularly, the COVID-19 pandemic has led to a surge in e-commerce sales as people have been forced to stay home and shop online. Businesses that were already selling online have seen a significant increase in sales. However, businesses that were not selling online before have been challenged to quickly adopt and transform their operations. Furthermore, the growth of online marketplaces has been further shaped by the rapid development of innovations, such as artificial intelligence (AI), blockchain, social media, data analytics, and metaverse, and by changing regulatory environments (e.g. CCPA, GDPR). These latest advancements impact various business transactions and activities, such as search processes (e.g., voice-driven search, metaverse-enabled communications), marketing (e.g., promotion and advertisement, pricing, and reward points), payments (e.g., card-less transactions, crypto payment gateways), consumer interactions (e.g., chatbots, livestream commerce), and supply chain management (e.g., online-offline coordination, demand forecasting, inventory management), and order fulfilment (e.g., shipping logistics).

Track Co-Chairs
Zhiling Guo, Ph.D., Singapore Management University
De Liu, Ph.D., University of Minnesota
Lior Zalmanson, Ph.D., Tel Aviv University

Schedule
2023
Monday, December 11th
12:00 AM

An Economic Analysis of Subscription Sharing of Digital Services

Xiaokun Wu, Arizona State University
Shin-yi Wu, Arizona State University
Zhongju Zhang, Arizona State University

12:00 AM

Dissecting AI-Generated Fake Reviews: Detection and Analysis of GPT-Based Restaurant Reviews on Social Media

Alessandro Gambetti, Nova School of Business and Economics
Qiwei Han, Nova School of Business and Economics

12:00 AM

Do Human Faces Matter? Evidence from User-Generated Photos in Online Reviews

Yan Sun, Kyung Hee University
Sung-Byung Yang, Kyung Hee University

12:00 AM

Fair Play for Fair Pay: Fighting Digital Piracy through Revenue Sharing

Meysam Fereidouni, University of Calgary
Vaarun Vijairaghavan, University of Calgary

12:00 AM

How are Digital Micro-Influencers Driving the Social Commerce?

Munsifa Hoor, Indian Institute of Technology Delhi (IIT Delhi)
Vigneswara Ilavarasan, Indian Institute of Technology Delhi (IIT Delhi)

12:00 AM

How Free Market Entry Affects Creation and Engagement: Evidence from Non-Fungible Tokens

Ioannis Filippos Kanellopoulos, Erasmus University
Dominik Gutt, Erasmus University Rotterdam
Murat Tunç, Tilburg University
Ting Li, Erasmus University

12:00 AM

How Online Extended Reality (XR) Promotes Consumer Offline Engagement

Jiahong Xu, University of Science and Technology of China
Jingmei Zhou, Renmin University of China
Hefu Liu, School of Management, University of Science and Technology of China
Qian Huang, School of Management, University of Science and Technology of China

12:00 AM

‘I could eat a horse’: The Impact of Hyperbole on Product Sales on Short Video Platforms

Yutong Han, Peking University
Bowen Yin, Peking University
Fei Ren, Peking University
Bin Gu, Boston University

12:00 AM

I Look Great! Beautified Self-Avatars' Effects on Willingness-To-Pay in Metaverses

Rosa Holtzwart, University of Mannheim
Anna-Maria Seeger, University of Mannheim
Hannah Kemper, Boston Consulting Group
Armin Heinzl, University of Mannheim

12:00 AM

Licensing and Revenue Sharing for Digital Content Co-Production

Jhih-Hua Jhang-Li, National Central University
Robert Chiang, Fordham University

12:00 AM

Local Popularity: A Double-edged Tool in Platform Operation

Xingchen Ye, University of Science and Technology of China
Andy Tao LI, University of Science and Technology of China
Ting Li, Erasmus University

12:00 AM

Network Externality and Trust in Agent-Based Social Commerce

Jingqiao Tao, National University of Singapore
Mingliang Jiang, National University of Singapore
Yingda Zhai, National University of Singapore

12:00 AM

Peer Priming? A Large-Scale Field Experiment Studying the Impact of Popular Rankings on Demand in Mobile Retail

Shuang Zheng, Dalian Institute of Technology
Jack Tong, Nanyang Technological University
Sihan Fang, Nanyang Technological University
Anand Gopal, Nanyang Technological University
Xianneng Li, Dalian Institute of Technology
Qiancheng Jiang, Meituan

12:00 AM

Taking Advantage of Algorithmic Preference to Reduce Product Returns in E-Commerce

Gianfranco Walsh, Leibniz University Hannover
Mario Schaarschmidt, Northumbria University

12:00 AM

Tell Me Why (I Want It That Way) – Effects of Explanations and Online Customer Reviews on Trust in Recommender Systems

Kilian Züllig, Ulm University
Eva Bohnen, Ulm University
Philipp Hühn, Ulm University
Andreas Alexander Obermeier, Ulm University

12:00 AM

The Effect of Platform-developed AI Price Recommendations Adoption on E-Commerce Platform Sales Distribution

Xinyi Zhang, National University of Singapore
Khim Yong Goh, National University of Singapore
Chenshuo Sun, National University of Singapore

12:00 AM

The Impact of ICT on Financial Inclusion: Evidence from Global Sample

Shivani Jain, Indian Institute of Management Kashipur
Jagadish Prasad Sahu, Indian Institute of Management Kashipur

12:00 AM