Start Date

13-12-2018 12:00 AM

Description

The continuing growth and internationalization of e-commerce makes necessary the establishment of cross-cultural validity of theoretical concepts. A crucial concept in online commerce is consumer fear of online identity theft. Fear of online identity thef

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Dec 13th, 12:00 AM

Cross-Cultural Fear of Online Identity Theft: A Comparison Study and Scale Refinement

The continuing growth and internationalization of e-commerce makes necessary the establishment of cross-cultural validity of theoretical concepts. A crucial concept in online commerce is consumer fear of online identity theft. Fear of online identity thef