Start Date
13-12-2018 12:00 AM
Description
Frugal innovation (FI) is an inherently attractive concept for both resource-constrained and resource-rich firms, and Information Technology (IT) is one of its key drivers. However, little is presently known about the precise mechanisms through which IT e
COinS
Dec 13th, 12:00 AM
Doing More with Less: The Virality of IT-Enabled Frugal Innovation
Frugal innovation (FI) is an inherently attractive concept for both resource-constrained and resource-rich firms, and Information Technology (IT) is one of its key drivers. However, little is presently known about the precise mechanisms through which IT e