Description

Clickbait are tabloid news articles which lure online users to click on them, in turn increasing the click-through-rate of the landing page. We build an Emotional Classifier (EC) to detect clickbait articles by leveraging the users™ emotions and behaviors

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Dec 13th, 12:00 AM

Detecting Clickbait Using User Emotions and Behaviors on Social Media

Clickbait are tabloid news articles which lure online users to click on them, in turn increasing the click-through-rate of the landing page. We build an Emotional Classifier (EC) to detect clickbait articles by leveraging the users™ emotions and behaviors