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Extant literature suggests that faster app evolution (in terms of changes in quality and functionality) leads to increased app success (in terms of survival and demand). This evolution-success relationship, however, does not account for users™ limited cap

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Dec 13th, 12:00 AM

Update Assimilation in App Markets: Is There Such a Thing as Too Many Updates?

Extant literature suggests that faster app evolution (in terms of changes in quality and functionality) leads to increased app success (in terms of survival and demand). This evolution-success relationship, however, does not account for users™ limited cap