Description

Ideation contests help solution-seeking firms (seekers) address their problems by engaging agents (solvers) in the crowd to generate ideas. An integral aspect of these contests is the solvers™ use of feedback during ideation. In this study, we examine how

Share

COinS
 
Dec 13th, 12:00 AM

Use of Seeker and Peer Feedback in Ideation Contests: An Anchoring Effect Perspective

Ideation contests help solution-seeking firms (seekers) address their problems by engaging agents (solvers) in the crowd to generate ideas. An integral aspect of these contests is the solvers™ use of feedback during ideation. In this study, we examine how