Description
Many firms today see digitization as top strategic priority to stay competitive. This is captured in the concept of digital business strategy, which recognizes digital resources outside the IT function and connects them with value generation and capture.
Recommended Citation
Beutel, Sebastian, "The Relationship Between Digital Orientation and Firm Performance" (2018). ICIS 2018 Proceedings. 11.
https://aisel.aisnet.org/icis2018/governance/Presentations/11
The Relationship Between Digital Orientation and Firm Performance
Many firms today see digitization as top strategic priority to stay competitive. This is captured in the concept of digital business strategy, which recognizes digital resources outside the IT function and connects them with value generation and capture.