Start Date

11-12-2016 12:00 AM

Description

Firms across the industry segments have been exploring cloud computing to derive benefits out of its technological features. Even though literature pertaining to cloud adoption by firms exists, the factors based on cloud-specific characteristics are mostly anecdotal in nature. Following a multiple case study approach, we identify factors specific to cloud technology adoption by firms. We further explain the differential adoption of the cloud between large and small firms. Overall we obtained 11 variables that differentiate large firms and SMEs in their adoption behaviour. We further contribute to theory by mapping the extracted variables of cloud adoption to Diffusion of innovation theory (DOI) and Technology organization Environment framework (TOE).

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Dec 11th, 12:00 AM

Differential Adoption of Cloud Technology: A Multiple Case Study of Large Firms and SMEs

Firms across the industry segments have been exploring cloud computing to derive benefits out of its technological features. Even though literature pertaining to cloud adoption by firms exists, the factors based on cloud-specific characteristics are mostly anecdotal in nature. Following a multiple case study approach, we identify factors specific to cloud technology adoption by firms. We further explain the differential adoption of the cloud between large and small firms. Overall we obtained 11 variables that differentiate large firms and SMEs in their adoption behaviour. We further contribute to theory by mapping the extracted variables of cloud adoption to Diffusion of innovation theory (DOI) and Technology organization Environment framework (TOE).