Building Trust in the Electronic Market Through an Economic Incentive Mechanism

Authors

Sulin Ba, University of Southern California
Andrew Whinston, University of Texas at Austin
Hang Zhang, University of Texas at Austin

Recommended Citation

Ba, Sulin; Whinston, Andrew; and Zhang, Hang, "Building Trust in the Electronic Market Through an Economic Incentive Mechanism" (1999). ICIS 1999 Proceedings. 19.
https://aisel.aisnet.org/icis1999/19